GVA MICE provides personalized services to tourism boards and convention bureaus, travel-related business, entities, and associations specialized in the MICE segment looking forward to establishing and/or increasing their presences in and businesses from this market.

GVA MICE understand that as this travel segment matures in Brazil it creates incredible, and somehow unexpected, opportunities for our clients.

The GVA MICE team of experts work on very targeted activities that present the excellence of our clients’ experiences, products and services in this market.

1.Strategic marketing counsel on methods
to effectively reach targeted audiences:

  • • Market intelligence, reporting and market strategy development and implementation;
  • • CRM/database development, management and analysis;
  • • Monthly and annual reports with activities and performance details and updates;
  • • Translation services for speeches and presentations as required;
  • • Crisis communications counsel/representation.

2. Networking and relationship building with MICE professionals

  • • Full support to travel professionals – product development and staff training;
  • • Management of the online and offline training system;
  • • Advance work and on-site staffing by one GVA representative in FAM trips;
  • • Advance work, organization and on-site representation at travel/trade shows and events;
  • • Advance work, organization and on-site representation at road shows;

3. Networking and relationship building with the media:

  • • Complete media relations services (press releases, e-newsletters, clippings, etc.);

4.Seek partnerships and/or sponsorships opportunities:

  • Commitment to do our utmost to search out partnerships and/or sponsorships opportunities to maximize our client´s budget and return on investment.